Errett Cord's Resume

Webmaster/e-Commerce Manager
Web Development and Architecture :: Business Development :: Client Relationship Management

Technology Management professional with 10+ years' experience across the development spectrum, from website design, implementation and management to ongoing technical maintenance, search-engine optimization and successful B2B sales/marketing. Excel at customer relationship management. Able to define technology challenges and develop creative, cost-effective technical solutions to enhance services and reduce expenses. Business-development expertise includes the acquisition of seven web-hosting companies in five years.

Technical competency in cyber-languages including HTML, CSS, DHTML, Java Script, XML, PHP, CGI, MYSQL, Adobe Photoshop, Macromedia Dreamweaver, Webtrends and Plesk Control Panel. Proficiency in technical site analysis, competitive/keyword research, link analysis, site element optimization, site structure, link popularity and copywriting.

Professional Experience

Managing Director/Web Developer --------------------------------------------------------------------------- Cord Hosting, Inc. 3/01-10/07

Local web-hosting service provider in Orange County, California; servers in 3 states and internationally

Created, designed, defined and expanded this web-hosting service provider, growing it from inception to a high of nearly 2500 high-value clients and a profitable sale, all within six years. Provided hosting, email, DNS and other internet-related services. Defined best practices and developed/maintained systems architecture plan for acquired servers. Assessed client needs and adapted/improved equipment and services. Wrote technical specifications defining server, software and network capabilities; implemented security measures. Developed website performance metrics. Created standards for system upgrades/updates/patches, technical assistance, disaster recovery and document backup. Executed marketing plans to expand enterprise.

P/L responsibility encompassed sales/marketing, operations, employee management/training and cost accounting. In addition to web hosting, provided web design, e-commerce development and search engine optimization (SEO) services.

Grew client base from scratch to 250 high-value accounts within first year; in five years, expanded to as many as 2500 clients.
Acquired seven companies within five years: Researched, assessed and negotiated purchases including two companies in New York, one in New Jersey, two in California, one in Canada and one in Switzerland. Retained, on average, 95% of acquired accounts.
In October 2007, Cord Hosting, Inc. was successfully sold to Click Technologies, Newport Beach, CA.

Webmaster/e-Commerce Manager --------------------------------------------------------- Imagyn Medical Technologies, 11/00-3/02

This seven-month contract project grew into a full-time position. Original project: Debugged entire website (SQL-based, with a multi-valued database) and resolved all technical problems. Subsequent assignments included constructing multiple extranets and re-designing website.

Completed projects:

Developed and designed public website.
Developed and designed the corporate Intranet.
Developed and designed extranets for product development and training.
Created online registration forms for advanced product training.

Webmaster/e-Commerce Manager --------------------------------------------------------------- Silicon Film Technologies, 1/99-11/00

Recruited, as contractor, to build e-marketplace for spinoff company that developed a unique e-film system. Raised development funding; hired, trained and developed employees (up to 40). Created public website and corporate intranet.

Accomplishments:

Collaborated with accounting department to develop secure credit-card clearing process.
In spite of budgetary constraints and a tight time frame, constructed powerful web-based marketing system with a proprietary platform.
Integrated e-commerce engine within the website itself.
Prepared Web Department for a private offering through OffRoad Capital. Compiled all requested data for OffRoad Capital audit. Successfully raised $5.8M.
In 2000, company and its high-end technology were purchased.

Web Designer/Content Manager ----------------------------------------------------- EC WebDesigns Newport Beach, CA 9/96-3/99

Designed intuitive, functional and expandable web sites for commercial clients. Developed effective methods for global content distribution and high-traffic website management.

Sales Representative ---------------------------------------------------------- Coors Distributing Company, Anaheim, CA 10/94-8/97

1995: Second-highest sales nationwide for G. Hielman products.

Affiliations / Associations

HTML Writers Guild ------------------------------------------------------------------------------------------- TechBiz (Orange County Chapter)

Education

Bachelor of Arts, Chapman University