Google Analytics Consulting and Website Audits

Successful web strategies are about understanding the company goals and audience that will be using the website. As a proven web strategist I can help your organization with it’s goals and understanding it’s web analytics and marketing tactics.

Google Analytics Audit
Check to make sure all KPIs are working

Google Analytics Configuration
Make sure your GA setup is correct
and your data is consistent.

Google Analytics Dashboards & Reporting
Setup custom dashboards and automating
the reporting process.


Google Analytics Pricing Plans | Website Audits | eCommerce

Latest Blog Posts

Use the Landing Pages Report to Isolate Self-Referrals

In a recent post, we identified missing tracking code and incorrect cross-domain setup as the two primary causes of self-referrals manifesting in the Referrals report within Google Analytics. We can take advantage of the Landing Pages report to isolate both of these issues. Specifically, if we apply Full Referral as a secondary dimension, and also apply […]

Posted in analytics, Google Analytics, In-Page Analytics, web analytics | Comments Off

Timeout Is 30 Minutes for Sessions But Only 5 for Real-Time Active User Count

A user drops out of the Active Users count in the Real-Time Overview report after five minutes of inactivity. This calculation can be somewhat surprising, since a Google Analytics session terminates after 30 minutes of inactivity. In either case, each hit that a visitor sends back to Google Analytics refreshes the visitor’s active status for another full […]

Posted in Google Analytics, web analytics | Comments Off